St. Helena, CA is a sleepy, sweet town where blonde, reserved, pretty and thin is the norm. Women in the mornings are usually strutting around in workout gear, dropping their children off at the local Montessori. But come the first Friday evening, of the summer months, the town is transformed.
CHEERS St. Helena is an event that could only exist in the Napa Valley. Local wineries pour their wines to both locals + visitors as they stroll Main Street.
Soon the party begins...
Cheers starts at 6:00pm. However things really start to go Topsy Turvy by around 7:00p...guy on treadmill morphs into the Good Year Bunny.
Double Calf Tatoos, chunky heels + an Uber trendy, neon mini pouchette is just one of many sites you don't see on any given St. Helena Friday night.